Audible Australia
Since 2019, I have been the primary creative lead for the premium audiobook app Audible Australia. I led the local visual identity realignment that extrapolated the existing identity to enhance and create a visual experience that was uplifting and agile. I developed two visual devices, the Audible Wave and Audible Ear. These elements were key to creating a cohesive brand experience that worked in harmony, giving the app a premium and consistent feel to represent the power of the spoken word.
Alongside the visual identity, we created a design system for Audible’s Content Discovery and Engagement assets delivering a consistent and exciting experience for promotions and new release marketing initiatives.
Skills
Creative Direction
User Experience
Graphic Design
Brand Design
Digital Media
